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Adobe Firefly: 
Create professional-quality images with generative AI

The future of design is here. 

Take a range of design tasks into your own hands with Firefly: Adobe’s AI tool for Creative Cloud. 

Adobe Firefly: 
Create professional-quality images with generative AI

The future of design is here. 

Take a range of design tasks into your own hands with Firefly: Adobe’s AI tool for Creative Cloud. 

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What is Adobe Firefly?

Adobe Firefly is a stand-alone generative AI web application. 

It offers new ways to ideate, create and communicate while significantly improving creative workflows using generative AI.

Generative AI is a type of artificial intelligence that can translate text and other inputs into extraordinary results. With a few simple words and the right AI generator, anyone can create videos, documents and digital experiences, as well as rich images and art. 

 

What are Firefly’s key features?

Text to image

Text to Image 

Describe the image you want to create, from realistic images, like portraits and landscapes, to more creative ones, such as abstract art and fantasy illustrations. 

 

Learn more

Generative fill

Generative Fill 

Modify your own image by removing, adding, or replacing elements with generated content using simple text prompts. 

 

Learn more

Text effects

Text Effects 

Use Adobe Express to create text effects that stand out to emphasise information and add visual interest to social media posts, flyers, posters, and more — effortlessly and in no time. 

 

Learn more

Generative recolor

Generative Recolor 

Use Adobe Illustrator to apply themes and colour variations to vector images using everyday language to test and experiment with limitless combinations.

 

Learn more

FAQs

For a comprehensive list of Firefly’s features and abilities, please see our FAQs:

View our FAQs

What can I do with Adobe Firefly? 

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Firefly is more than an AI text-to-image generator; it complements Adobe’s current toolkit with text-based editing and the ability to generate a variety of media, from still images to video to 3D, brushes, vectors and more. 

You can: 

  • Test design variations  
  • Remove distractions from photos 
  • Add elements to an illustration 
  • Change the mood of a video 
  • Add texture to 3D objects  
  • Create digital experiences  
  • Seamlessly customise and edit content using a combination of Firefly and other Creative Cloud tools. 
  • ...and so much more. 

Firefly, as part of Adobe Creative Cloud, truly is the one-stop-shop for all your design needs. 

Which Creative Cloud apps have Firefly? 

Features powered by Firefly can currently be found inside Photoshop, Illustrator, Adobe Express and Adobe Stock. 

 

What is the Adobe Firefly Premium plan? 

The Firefly stand-alone web application on has a free and premium plan — opening up creativity to anyone at any design skill level by using everyday language to get extraordinary results with generative AI. 

 

For a comprehensive overview of Firefly’s new functions and features, please see our ‘What’s New’ document.

 

CDW and adobe

 

CDW is Adobe’s largest global reseller, and our strong relationship with Adobe’s senior management team means that customer issues are resolved quickly and efficiently.  

We also hold the largest global contracts with Adobe; the UK’s largest contract has over 250,000 users and our extensive credit limit with Adobe means we can efficiently transact and manage your environment easily.   

CDW provides a value-added service with your Adobe online portal management. Our dedicated Adobe specialists can assist you with Adobe portal management and provide reports to you as required.    

This service is free, as part of your partnership with CDW. 

Where can I find out more?

 

You can contact your CDW Account Manager or fill in the form below and one of our Adobe Team experts will contact you shortly: